Who Is Responsible For Publicity

Getting the name in the newspaper is not the only reason for publicity. And, the publicity chairperson is not the only one responsible to get the word out. Publicity comes in many different ways. It is writing newspaper releases on the organization's events and programs. It is sending out public announcements for public broadcasting.   It is that personal contact with a friend or a neighbor telling them about your organization. Handing out the organization business card to those you meet at a gathering where there is an opportunity to network. Handing out fliers and brochures explaining the benefits of belonging to your group is a great opportunity to attract new members. Sending an invitation to attend a meeting is a special way to interest a person in attending. Publicity is walking it, talking it, and believing it. Why do we need publicity? It is necessary to attract new members. New members add diversity to the organization. It keeps the group alive with fresh ideas. New members provide a pool of varied talents -new members mean plenty of people to carry out the plans and goals of the group.

How can you attract new members if they don’t know your organization exists. Networking is face-to-face communication.  It is a time when you can get to know people and listen to their stories-what they offer.

 

Publicity is effective if it explains the benefits of becoming a member or customer. It is beneficial if it has a personal tone to it. It is best with a personal conversation over lunch or coffee. Invite that teacher, real-estate broker or you know to lunch.  Get to know them better and build respect and trust.

Who is responsible for publicity? As, a member of the team you must do your part. 

 

 

Making A Dent In The Universe

When I was approaching my 80^th birthday I made a decision to make each birthday a milestone. At my vintage age it was the only way I knew how to finish my goal of putting a dent into the universe. I wanted to be able to say “I did it my way” Yes, I am fond of ole blue eyes, Frank Sinatra and his great song.  The lyrics are so inspiring. My days of working, raising a daughter, and making a home is no longer on my to do list. My daughter and I have switched role models. She is now assisting me and I have learned so much from her. 

For my 80^th birthday I participated in a 5k walk for charity with my Cadillac blue walker with my daughter at my, side. It was rewarding for the both of us. She was my trainer leading up to the walk.

As soon as that goal was reached I joined the Mt. Juliet Senior Center and founded the Imagination Traveler’s Book Club which is now a year old, and satisfied my 81^st birthday goal.

My goal for my 82 Birthday was to turn in at least 100 hours of volunteer time. Making a difference at the Senior Center became important to me. My volunteer hours began to grow as I am a leader of the book club and serving on the media committee. Every day I create posts about the center's programs and events for the center’s Facebook page, Mt. Juliet Senior Activity Center. https://www.facebook.com/#!/MTJSAC. This adventure has accumulated 182 volunteer hours in time for the Annual Volunteer Day, April 24^th 2014 but also for my 82 birthday April 27^th Please feel free to like my page.

My 83 birthday goal will begin April 27^th 2014 as I celebrate my birthday. Senior Centers are so important in keeping seniors moving, happy, and healthy. My community senior center has over 80 programs and has outgrown the space. We are constantly trying to raise funds for a new home. My personal goal is to raise $1,000.00 by donating $1.00 for each item sold from my Etsy store, You see, I hand paint glassware and I  also create notecards in prints of my original paintings.

It is my wish, that people will look at my ETSY store, https://www.etsy.com/shop/FromMyBrush  and order some very affordable hand painted items.  Along with each order I will enclose a page of matching address labels and donate $1.00 for each item purchased.
The Center telephone is 615-758-9114
Executive Director, Linda McClanahan.

Anyone wishing to just donate make check out to:

Mt. Juliet Senior Activity Center ( In memo print building fund)

2034 N. Mt. Juliet Road, Mt. Juliet TN. 37122